The Current Situation
90% of the 1.8 crore Deaf population in India is usually deprived of the knowledge and information from the TV channels as they are conveyed in spoken language which they cannot hear. Limited knowledge, causes the Deaf to face difficulties in their life especially with their education and employment.
The Solution for 1.8 Crore Deaf People
To provide the best solution for this issue with accessibility, we launched our project “ISH News” on 22nd November 2018. ISH News broadcasts the Daily News and Entertainment online in Deaf-friendly accessible formats which are in Indian Sign Language (ISL), visual images with titles, voice-over and closed-captions. This ensures that we provide equal access to every individual, whilst promoting awareness.
With this “inclusion”, our aim is to create equal opportunities for the people with disabilities.
Announcement Video of ISH News
This 7-minute video will give you a clear understanding of ISH News and why it is the best solution for the lack of accessibility to information faced by the deaf people in India.
Why is ISH News Valuable?
News & Entertainment in Accessible Format for Everyone
All the videos of ISH News come in Indian Sign Language with voiceover, visual images and subtitles to ensure that they are accessible not only to the Deaf people but also to all other viewers.
Keeps You Updated at all Times
The team of ISH News work day and night to bring daily News of various categories and Entertainments such as moral stories, Akbar & Birbal series, comedies and biographies with the mission of maintaining awareness and strengthening their positive virtues.
Visual Education for All Ages
As the daily news narrations are provided in Indian Sign Language which are visually descriptive, the subtitles along with the visual images help the viewers of all ages in building their vocabulary skills in addition to their general knowledge.
Connecting Hearing Parents with Deaf Children
The videos in accessible format help both the hearing parents and their Deaf children to learn Sign Language. In this way, we intend to establish a strong communication link for the parents and their children thus fostering a closer relationship and trust between them.
Preservation of Indian Sign Language (ISL)
Indian Sign Language (ISL), the natural language of the Deaf people in India, is being diluted with the influence of International Sign Language spread globally via their online videos. ISH News strictly adopts Indian Sign Language (ISL) in its videos to preserve the rich language and educate the public.
Awareness on Deafness and its Culture
By spreading nationwide awareness on deafness and their rich culture, we hope to build confidence in the abilities of Deaf persons to achieve their goals.
The Team of Deaf Professionals and CODAs
Our creative and dynamic team consists of 7 Deaf professionals, 2 CODAs and 2 hearing members working together. The term CODA as adopted in the deaf community stands for "Child of Deaf Adults."
ISH News Flyer - 2019
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